The Don is a digital media platform built in Donny. We film, write and share the stuff that makes this place brilliant: local heroes, independent businesses, big nights out, grassroots sport and the people quietly making a difference.
No doom-scrolling, no clickbait. Just positive, proper local content reaching 44K+ followers and 2.2 million impressions a month across TikTok, Facebook, Instagram and YouTube.
We also run The Don Card, the city's digital discount card, and host events that get the town out and about.
Doncaster has plenty going for it. Our job is making sure people actually hear about it.
Charity challenges, community choirs, award winners. The stories local papers miss, told the way people actually watch them.
New openings, honest food reviews and shout-outs that send real footfall through local doors instead of to the chains.
From our Christmas party to the January Padel Slam, we bring Donny people together in real life, not just on a feed.
The Don Card puts 100+ member deals at Doncaster businesses in your phone wallet for £29 a year.
Doncaster deserves better than bad headlines.
For too long the city's story has been told by people who don't live here. We'd rather show what's really going on.
Every pound spent with an independent stays in Donny. We send attention and customers their way.
A proud city is a connected one. Our content and events give people a reason to get out and meet each other.
A small Doncaster team of creators, storytellers and business people, with Seven Studios on production.
We're building a crew of Doncaster people who spot the good stuff first: creators, students, business owners, gym-goers, foodies and proud locals. You help us find stories and spread the word, and we look after you.
Our digital card
The Don Card lives in your Apple or Google Wallet and unlocks member deals at independent Doncaster businesses. Show it at the till and save.
Someone in your street doing something amazing? A business hitting a milestone? A fundraiser that deserves a bigger crowd? Tell us and our news desk will write it up.
Campaigns, sponsorship, events and ambassadors. Takes a minute and we'll get back to you.
